This Christmas, a cast of charms comes to life in the Annoushka workshop. Each small wonder is made for a person, a moment or a year worth remembering. Opened in December, but worn every year after. Welcome to A Charmed Christmas.
The story
The Night of Small Wonders
On the quietest night of the year, deep inside the jeweller's workshop, all is still. The lamps burn low, the tools are set down, and the Christmas tree glows softly among small treasures of gold.
As midnight falls, a cast of charms begins to stir.
Eleanor the Elephant wakes first, carrying memory, wisdom and the stories we hold closest. Teddy brings warmth, tenderness and love. Bee arrives with energy and purpose. Owl follows quietly, watchful and wise, bringing intuition and gentle guidance.
Above them all, the North Star waits, luminous and full of promise: a quiet symbol of hope and guidance, and a light to lead the way.
And in the stillness of that enchanted night, Eleanor does something she has never done before. She lifts her trunk for the first time, reaching up to place the star at the very top of the tree.
By morning, all is quiet once more. The North Star shines above, the charms rest in place, and the tree holds a little more meaning, and a story to keep close.
The characters
Meet the Cast of Charms
Every charm in our story carries something different. Which one is hers?
Made for beyond Christmas Day
Jewels for Life
Craft
Every piece is handcrafted in 18ct gold.
Meaning
Every charm carries a story. Choose a story, not just a price.
Collectability
Made to be added to, layered and stacked, so a single gift becomes a collection.
For life
Made to be worn, treasured and passed on, season after season.
Three ways to give
Build Your Charm Story
Whether she is adding to a treasured collection or choosing her very first charm, this is the Christmas to build her charm story.
In our boutiques
Where to Find A Charmed Christmas
Step into A Charmed Christmas in our boutiques, where our windows and gift wrap bring the story to life. Our team can help you choose, wrap and personalise the perfect piece.
Small wonders, worn for life.
However you give it, we hope this is your most charmed Christmas yet.
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