For the first time in its notable history, Claridge’s, the legendary Mayfair hotel, is transforming some of its most cherished and beloved signature symbols into an exclusive collection of . As part of Annoushka’s celebrated , each piece has been handcrafted in , adorned with , mother of pearl and precious gemstones, perfectly capturing Claridge’s heritage and timeless elegance. Every charm is a love letter to the hotel’s most iconic details, and a testament to the timeless artistry that defines both Claridge’s and Annoushka’s work.
From the hotel’s famous Art Deco revolving doors created to resemble a jousting tent, to the playful Rocking Zebra, dressed in Claridge’s livery, that greets visitors in the lobby and the famous Bellboy Teddy Bear, a timeless emblem of the hotel’s warmth and charm as well as a pearl suitcase, complete with its own luggage tag.
“We love the idea of encapsulating Claridge’s history in such an exquisite piece of jewellery. Each charm symbolises a significant moment in our history - from the timeless teddy bear to the pearl suitcase with Claridge’s luggage tag detail, and the champagne glass that epitomises the sense of celebration that is so synonymous with life at the hotel. The Claridge’s crest is quite literally etched into our walls as well as appearing on our cakes, and the Bernardaud inspired teapot reflects the very English tradition of afternoon tea that has been part of Claridge’s story for more than a century.”
CLARIDGE’S ARCHIVIST, KATE HUDSON
“For me this is a dream collaboration, Claridge’s is personal: my grandmother used to bring me here for tea, and years later, when I inherited a fish business at 23, I got to see Claridge’s from a very different angle — through the tradesmen’s entrance — it was not as glamorous, but it gave me an appreciation for the attention to detail that make Claridge’s so unique. I am delighted to be able to celebrate Claridge’s through Life in Charms.”
A Collector’s Treasure
Each charm can be purchased individually or as part of a complete seven-piece set, presented in a bespoke Claridge’s book box and accompanied by a handmade scrapbook that tells the story behind every design.
Prices start from £2,900. Explore the collection and bring a piece of Claridge’s magic home by visiting and shopping exclusively at Claridge’s or their online shop.
