A strong sense of colour is key to my work on an aesthetic level, combined with exquisite craftsmanship and beautiful design — at heart of my collections is a playfulness and sense of fun — experimenting with unexpected combinations of colour and texture. In my designs, I aim for a combination of wearability and daily glamour. I believe a piece of jewellery should become so much a part of you that it never looks out of place - expressive and versatile so that it can adapt to multiple occassions. To create the “yumminess” that defines precious jewels for me, comfort, tactility and playfulness are key, as are a mix of golds, textures and above all – colour.

I have been absolutely inspired by my mother, the glamorous parties she held, the way she instinctively knew how to welcome people and make them feel at home, her huge enthusiasm for life. I learnt from her an understanding of how to dress up — but not in an uptight way — she had an intuitive way of dressing, a magpie eye, and a bold sense of colour that have played a big role in my own aesthetic.

70’s Glamour — Annoushka’s Mother’s cocktail ring

    “The inspiration for these stunning cocktail rings came from an amethyst ring I remember my mother wearing in the 70’s. The bold, confident design of the basket weave setting coupled with the opulent colour of the amethyst epitomised everything I loved about the freedom and glamour of the era.”

    “Style is about facilitating your life rather than defining it. I always look for modernity, for pieces that have been designed with some consideration of the way we live today: tailored, simple, agile, and comfortable.”

Annoushka's design studio in Chelsea, London

   Playful and tactile, these vibrant diamonds with delicate imperfections and brilliant coloured gemstones were carefully selected for their colour and superlative character.
   Every piece in the Dusty Diamonds collection has a story and life of its own, these special jewels, full of character and unexpected hues, become irreplaceable treasures imbued with a sense of individuality and meaning.

    “No matter if it’s with a pair of jeans or a cocktail dress, I hope every piece in this special collection surprises, delights and inspires, each time they are worn.”

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