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Annoushka Annoushka Annoushka
At the very beginning of lock down we launched a design competition called Charm Of Hope to bring a sense of togetherness and community during an extremely uncertain time. Charms are a huge part of my narrative and so we asked our followers to design a charm with a personal message or mantra. The response was overwhelming, we received over 900 entries from across the globe, filled with powerful and uplifting messages and so I wanted to share a few with you here.
the inspiration
Annoushka
the winner
With such a huge number of entries, each with deeply personal and uplifting messages, it was an extremely difficult decision to choose a winner! In the end I chose Helen’s golden watering can with her message “Water Your Hope, It Will Bloom”. To me the idea of growth and rebirth after such a period of uncertainty felt so hopeful and poignant.
Annoushka
WATER YOUR HOPE CHARM
It was an absolute pleasure to bring Helen’s delightful design to life in 18ct gold and sapphires and thrilled to say this is now available to pre-order.
Annoushka
annoushka’s shortlist
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